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Indicator Digest

Consumer Confidence
Countries measure the mood of their consumers by surveying consumer attitudes regarding present economic conditions each month. Consumer spending usually makes up two-thirds of GDP in a developed economy, and therefore is important to monitor. Consumer confidence also affects stock and bond markets, and can give insight into consumers reactions to any economic shocks. The general method in scoring the confidence level is through household surveys conducted monthly. Some use preliminary estimates which surveys fewer households at the beginning of the month, and a final survey that encompasses a larger sample pool towards the end of the month.

Main Indicator: Consumer Confidence Index (NCCI)

Most Recent Release

June
2nd, 2009
Actual Forecast Previous Revised Form
53 52 51 50
For May (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 17, pr. 21 (Apr), 20 (Mar), 22 (Feb), 23 (Jan), 28 (Dec),
32 (Nov), 35 (Oct), 39 (Sep), 46 (Aug), 49 (Jul), 58 (Jun)
Expectations Index: 76, pr. 70 (Apr), 57 (Mar), 57 (Feb), 51 (Jan), 61 (Dec),
67 (Nov), 69 (Oct), 58 (Sep), 58 (Aug), 55 (Jul), 67 (Jun)
Spending Index: 101, pr. 98 (Apr), 97 (Mar) 92 (Feb), 83 (Jan), 82 (Dec),
69 (Nov), 55 (Oct), 53 (Sep), 52 (Aug), 53 (Jul), 63 (Jun)

From the Release: "The more modest change in overall consumer confidence this month is no surprise and, as we continue to see contrasting news about the state of the economy, it is likely that confidence will remain fragile. While some reports suggest tentative signs of a slowing in the pace of economic decline, it is important to remember that a number of sectors are continuing to contract and any recovery is likely to be sluggish. What is clear from our findings is that while consumers remain pessimistic about the present situation, they appear to be much more confident about the future than they were at the beginning of the year."

Next Release Date: July 07th 2009, 19:01 EST

Table of Past Data

9/210/711/412/21/52/33/34/75/56/2
Actual52505550474043415053
Forecast49494754474538454352
Previous52535156514841434251
Revised From51N/A5055504740N/A4150

Secondary Indicator: Consumer Confidence Index (GfK)

Most Recent Release

June
29th, 2009
Actual Forecast Previous Revised Form
-25 -25 -27 N/A

For June
Provided by: GfK Group
Official Release: HTML PDF

From the Release:

  • GfK NOP Consumer Confidence Index rose two points this month to -25, nine points higher than this time last year.
  • Confidence in "general economy” over the next and during the last year has both experienced increases.
  • Expectations for the "major purchases measure” have dropped four points to -26 this month.

Rachael Joy, in the Consumer Confidence team at GfK NOP, commented, 

After a pause last month, Consumer Confidence once more returned to growth and is now up 14 points from its all time low of last year. Confidence, however, remains fragile, as uncertainty about the strength of any recovery and an increase in unemployment all mean that consumers continue wary. Indeed, there was an firm decline in those agreeing that now is a good time for making any major purchases.

Table of Past Data

9/2910/3011/2712/181/292/263/304/295/286/29
Actual-32-36-35-33-37-35-30-27-27-25
Forecast-39-35-38-39-34-39-35-29-25-25
Previous-36-32-36-35-33-37-35-30-27-27
Revised FromN/AN/AN/AN/AN/AN/AN/AN/AN/AN/A

Past Releases

Consumer Confidence Index (GfK)
May
28th, 2009
Actual Forecast Previous Revised Form
-27 -25 -27 N/A

For May
Provided by: GfK Group
Official Release: HTML PDF

From the Release: 

  • "GfK NOP Consumer Confidence Index stays level at -27, only slightly better than the level seen this time last year.
  • Confidence in "personal finances” over the next 12 months has risen two points to -1; just higher than it was this time last year.
  • Expectations for the "general economy” over the next 12 months drop by one, but are still far better than this time last year.

Racheal Joy, in the Consumer Confidence team at GfK NOP, comments:

"After rising steadily since February, the GfK NOP Consumer Confidence index has held steady at -27 this month. This is still very low historically, but is at least standing firm in the face of continuing depressed markets and May’s warnings of a possible pandemic. Worries about job losses and harder times are still very much alive – recent GfK NOP research shows that a quarter of the UK are concerned they may lose their job, and nearly half said they have concerns about maintaining their lifestyle – but the UK appears to be stoical about the continuing economic situation.”
Consumer Confidence Index (NCCI)
May
5th, 2009
Actual Forecast Previous Revised Form
50 43 42 41
For April (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions:  21, pr. 20 (Mar), 22 (Feb), 23 (Jan), 28 (Dec),
32 (Nov), 35 (Oct), 39 (Sep), 46 (Aug), 49 (Jul), 58 (Jun)
Expectations Index: 70, pr. 57 (Mar), 57 (Feb), 51 (Jan), 61 (Dec),
67 (Nov), 69 (Oct), 58 (Sep), 58 (Aug), 55 (Jul), 67 (Jun)
Spending Index: 98, pr. 97 (Mar) 92 (Feb), 83 (Jan), 82 (Dec), 69 (Nov),
55 (Oct), 53 (Sep), 52 (Aug), 53 (Jul), 63 (Jun)

From the Release: "The Nationwide Consumer Confidence Index rose by eight points to 50 in April, the largest single monthly rise for nearly two years. All the sub-indices recorded a rise this month, with the Expectations Index increasing by 13 points to 70, a rise on this scale has not been seen since May 2007. The Present Situation Index, which had been falling since June 2008, recorded a one point increase to 21. The Spending Index moved only marginally during the month and continued its upward trend from 97 to 98.

The improvement in confidence this month, particularly in the Expectations Index, may reflect reports that, whilst the UK economy remains in recession, the rate of economic decline is beginning to ease. Only marginal changes were seen in the Present Situation Index, suggesting that consumers remain concerned about the current economic environment and the labour market. It is too early to say whether this month’s results mark the start of an upturn in confidence."

Consumer Confidence Index (GfK)
April
29th, 2009
Actual Forecast Previous Revised Form
-27 -29 -30 N/A

For April
Provided by: GfK Group
Official Release: HTML PDF

From the Release: "The GfK NOP index rose this month to -27, still historically low, but up 12 points from last July’s all time lowest ever. Significantly, this is now the third consecutive month that we have seen a rise in the index – suggesting a definite upward trend - and it’s largely driven by the public’s perception that the next twelve months will be better for both our own personal finances and particularly for the economy in general. This could be down to a combination of the simple belief that things are improving, as well as the feel good factor of improving weather following the Easter Bank Holiday. It is worth noting that fieldwork this month was carried out before the Budget announcement, so we’re very interested to see how next month’s results are affected by that."

Consumer Confidence Index (NCCI)
April
7th, 2009
Actual Forecast Previous Revised Form
41 45 43 N/A
For March (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 19, pr. 22 (Feb), 23 (Jan), 28 (Dec), 32 (Nov), 35 (Oct),
39 (Sep), 46 (Aug), 49 (Jul), 58 (Jun)
Expectations Index: 56, pr. 57 (Feb), 51 (Jan), 61 (Dec), 67 (Nov), 69 (Oct),
58 (Sep), 58 (Aug), 55 (Jul), 67 (Jun)
Spending Index: 94, pr. 92 (Feb), 83 (Jan), 82 (Dec), 69 (Nov), 55 (Oct),
53 (Sep), 52 (Aug), 53 (Jul), 63 (Jun)

Consumer Confidence Index (GfK)
March
30th, 2009
Actual Forecast Previous Revised Form
-30 -35 -35 N/A

For March
Provided by: GfK Group
Official Release: HTML PDF

From the Release: "Consumers remain cautious but confidence slowly increasing.

* Confidence highest since May 2008, but remains low.
* GfK NOP Consumer Confidence Index has increased five points to -30.
* Confidence in the "general economy" over the next 12 months rose nine points.

Rachael Joy in the Consumer Confidence team at GfK NOP comments: "This month Consumer Confidence jumped quite significantly to levels not seen since May last year. It still remains historically very low, but suggests that lower interest rates and a better picture for household bills are restoring some confidence among UK Consumers. Certainly, when looking to the future, consumers are feeling better about the likely performance of the economy over the next 12 months.”

Consumer Confidence Index (NCCI)
March
3rd, 2009
Actual Forecast Previous Revised Form
43 38 41 40
For February (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 22, pr. 23 (Jan), 28 (Dec), 32 (Nov), 35 (Oct), 39 (Sep),
46 (Aug), 49 (Jul), 58 (Jun)
Expectations Index: 57, pr. 51 (Jan), 61 (Dec), 67 (Nov), 69 (Oct), 58 (Sep),
58 (Aug), 55 (Jul), 67 (Jun)
Spending Index: 92, pr. 83 (Jan), 82 (Dec), 69 (Nov), 55 (Oct), 53 (Sep),
52 (Aug), 53 (Jul), 63 (Jun)

From the Release: "The Nationwide Consumer Confidence Index recorded its first rise since October 2008 in February. Despite the weakening economic conditions, the index increased from 41 in January to 43 in February.

Consumers became more optimistic about the future economic and labour market conditions during the month and this has been the main reason for the rise in overall confidence in February.

In contrast, the spate of bad economic news and reported job losses in major industries may have dampened consumers’ perceptions of where we are now. Confidence in the present situation dropped for the eighth consecutive month in February, leaving the index at 22, less than a third of its level last year.

Consumers’ feelings about spending, particularly on household goods, continue to be resilient. Only 16% think that now is a bad time to buy goods like fridges and hi-fis, which could be a reflection on the significant discounts available. In addition, more consumers think it’s a good time to make a major purchase. Falling house prices and bigger discounts on new cars may well have affected this, but it remains to be seen how quickly this sentiment will lead to larger numbers of transactions given the current economic conditions."

Consumer Confidence Index (GfK)
February
26th, 2009
Actual Forecast Previous Revised Form
-35 -39 -37 N/A

For February
Provided by: GfK Group
Previous Release: HTML PDF

From the Release: 

  • "GfK NOP Consumer Confidence Index has increased two points to -35.  
  • Confidence in the "general economic situation over the next 12 months” measure has risen eight points. 
  • Confidence in the "personal household finances over the next 12 months” increased six points. 

Rachael Joy in the Consumer Confidence team at GfK NOP commented:

"Consumer confidence remains very fragile, although rose slightly from its January figure. The public certainly recognise that it’s been a tough year -with the lowest ever score for the general economic situation over the past 12 months, however, looking to the future, we saw an uplift in consumers’ views of both their personal situation and the general economy over the next 12 months. This suggests a growing number of consumers believe that things will be better this time next year.”

Consumer Confidence Index (NCCI)
February
3rd, 2009
Actual Forecast Previous Revised Form
40 45 48 47
For January (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 23, pr. 28 (Dec), 32 (Nov), 35 (Oct), 39 (Sep), 46 (Aug),
49 (Jul), 58 (Jun)
Expectations Index: 51, pr. 61 (Dec), 67 (Nov), 69 (Oct), 58 (Sep), 58 (Aug),
55 (Jul), 67 (Jun)
Spending Index: 83, pr. 82 (Dec), 69 (Nov), 55 (Oct), 53 (Sep), 52 (Aug),
53 (Jul), 63 (Jun)

From the Release: "The Nationwide Consumer Confidence Index recorded a further fall in January, ticking down to 40 from 48 in December. This reduction brings the Index to half the level of this time last year and is a clear reflection of consumers’ growing concerns about the economic downturn.

The economic and labour market situation, both now and in the future are the major reasons for the continued fall in confidence. The Present Situation and Expectations indices also fell to 23 and 51 respectively. However, following the steep increase in December, the Spending Index remained static at 83 during the month, perhaps still supported by price reductions on the high street and the latest cut in the Bank Rate."

Consumer Confidence Index (GfK)
January
29th, 2009
Actual Forecast Previous Revised Form
-37 -34 -33 N/A

For January
Provided by: GfK Group
Official Release: Press Release

UK consumer confidence weakened again in January, following a surprise recovery in December. The GfK index fell to -37 which was the second weakest reading since the survey began in 1974. Despite aggressive interest rate cuts by the Bank of England and efforts by the government at fiscal action, consumers remain pessimistic about their economic prospects. Indices measuring consumer's assessment over the next 12 months and the previous 12 months both fell. There was a small improvement in the major purchase measure, which tracks how willing consumers are to make major purchases, which has something to do with the government decision to cut sales tax to 15% from 17%, heavy discounting and the fall in gasoline priceswhich put a little more money in consumer pockets. Still, things are bleak when comparing to the period prior to the credit crunch.

From the Release: "One of the most noticeable changes in overall confidence was apparent when we looked at the 16-29 year olds; taking this segment on their own, they showed a large confidence drop of ten points over the last month. This perhaps is a reaction to the recent spate of reported job losses, with fears that those wanting to enter the job market will be unable to do so. The Saving measure also took a significant hit this month, a clear reaction to the interest rate drops, which are aimed at rejuvenating the economy. While there was a small improvement in the Major Purchase measure, we are still nowhere near the levels seen in 2007.”

 

Consumer Confidence Index (NCCI)
January
5th, 2009
Actual Forecast Previous Revised Form
47 47 51 50

For December (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 28, pr. 30 (Nov), 36 (Oct), 40 (Sep), 47 (Aug), 50 (Jul)
Expectations Index: 60, pr. 64 (Nov), 71 (Oct), 62 (Sep), 62 (Aug), 59 (Jul)
Spending Index: 82, pr. 66 (Nov), 58 (Oct), 56 (Sep), 56 (Aug), 57 (Jul)

Consumer confidence in the UK fell to the lowest level since 1999 when Nationwide began its survey. Though the spending index increased, consumers evaluation of their present and future conditions fell again this month. Consumer spending was down the most since 1995 in the third quarter, and GDP data for the 4th quarter is expected to be worse.   

From the Release: "The last consumer confidence report of 2008 shows that confidence fell further from 51 to 47 during December. Confidence in the labour market continues to dominate the overall index and news of troubled retailers and redundancies in the motor industry are likely to have affected sentiment during the month.

Despite this, the Spending Index rose sharply during December suggesting that consumers believe that now is a good time to buy household items such as white and brown goods (for example, fridges and televisions etc). A flurry of pre-Christmas discounting seems to have improved confidence. However, recognizing that now is a good time to buy may not always indicate a willingness to part with hard cash."

Consumer Confidence Index (GfK)
December
18th, 2008
Actual Forecast Previous Revised Form
-33 -39 -35 N/A
For November
Provided by: GfK Group
Previous Release: Press Release
Consumer Confidence Index (NCCI)
December
2nd, 2008
Actual Forecast Previous Revised Form
50 54 56 55

For November (s.a.)
Provided by: Nationwide
Current Release: PDF

Current Conditions: 32, pr. 35 (Oct), 39 (Sep), 46 (Aug), 49 (Jul), 58 (Jun)
Expectations Index: 67 pr. 69 (Oct), 58 (Sep), 58 (Aug), 55 (Jul), 67 (Jun)
Spending Index: 69, pr. 55 (Oct), 53 (Sep), 52 (Aug), 53 (Jul), 63 (Jun)

The National Consumer Confidence Index dropped 6 points from the upwardly revised 56 in October to 50 in November. There was a lone improvement in the spending index, as consumers believed it was a good time to make some major pruchases. However, when asked about the economy and the labor market, sentiments were not cheery to say the least.

Consumer confidence dropped further in November The Nationwide Consumer Confidence Index fell again this month, despite falling fuel and food costs and a substantial reduction in the Bank of England base rate. Reports that the UK is now in a recession, increased unemployment and continued financial market instability have almost certainly had a significant impact on consumer confidence in November. The only index to see a rise this month was the Spending Index, which increased from 56 in October to 64 in November. This is, however, more likely to reflect consumers’ observations of lower prices rather than their intention to buy. Confidence in the current economic and labour markets fell to 30 during the month, while the Expectations Index fell to 63 in November, perhaps driven by the realisation that a rapid turnaround in the economy and labour market is unlikely.

The British Chancellor, Alistar Darling had announced a stimulus package of £20 billion, and an immediate VAT tax cut. While this may continue to support sales, along with deep discounts from worried retailers, sentiments will not change fundamentally until there is a broad based recovery in different sectors such as housing, manufacturing, and services.

Consumer Confidence Index (GfK)
November
27th, 2008
Actual Forecast Previous Revised Form
-35 -38 -36 N/A

For November
Provided by: GfK Group
Official Release: Press Release

The GfK consumer confidence index rose by one point to -35 from -34 as the personal financial situation sub gauge climbed 2 points and confidence in major purchases saw an improvement of 4 points.  

From the Release: "The Consumer Confidence Index has improved marginally this month, but continues to languish at near record lows. UK consumers are still being battered by news about our poor economy in general and mounting concerns about job losses in particular. The dramatic cut in interest rates this month appears to have done little to improve sentiment so far, as UK consumers continue to fret over the impact of a looming recession. Consumers are treading water and waiting for the economy to stabilise after what has been a turbulent few months.”

Consumer Confidence Index (NCCI)
November
4th, 2008
Actual Forecast Previous Revised Form
55 47 51 50

For October (s.a.)
Provided by: Nationwide
Current Release: PDF

Current Conditions: 35, pr. 39 (Sep), 46 (Aug), 49 (Jul), 58 (Jun), 58 (May)
Expectations Index: 69, pr. 58 (Sep), 58 (Aug), 55 (Jul), 67 (Jun), 73 (May)
Spending Index: 55, pr. 53 (Sep), 52 (Aug), 53 (Jul), 63 (Jun), 63 (May)

Nationwide's Consumer Confidence Index for the UK read 55 for October, which is 4 points higher than the September index. Consumers are feeling a bit of a reprieve from the government actions to contain the credit crisis. The biggest improvement was in the expectations index, jumping from 58 in September to 69. Also, heavy discounts caught notice as the spending index edged up from 53 to 55. However consumers did become moregloomy about the current conditions, especially regarding the deteriorating employment market. 

Fionnuala Earley, Nationwide’s chief economist noted in the release: "The actions taken by the Government and the Bank of England to support financial markets do seem to have buoyed consumers' confidence and could be responsible for the increased confidence in the future economic situation. However, with the economy heading into recession, there will be bumpy times ahead for the UK consumer and it is likely to be some time before confidence returns to the level of a year ago. Rapid cuts in interest rates are however on the horizon and this may support a recovery in confidence going forward."
Consumer Confidence Index (GfK)
October
30th, 2008
Actual Forecast Previous Revised Form
-36 -35 -32 N/A

For October
Provided by: GfK Group
Official Release: Press Release

From the Release: "Consumers brace themselves for a recession.

  • The GfK NOP Index has dropped back to the -36 level seen in August.
  • Confidence in "now being a good time to save" has seen a drop of nine points.
  • Confidence in the general economy over the last 12 months has dropped ten points.
  • Confidence in now being a good time to make major purchases such as furniture or electrical goods has also dropped eleven points to -43, the lowest on record."

Rachael Joy in the Consumer Confidence team at GfK NOP commented: The index score this month has returned to the level we saw in August. The turmoil surrounding the banking world and subsequent turbulence in the financial markets is making for an uncertain time. Consumers are not at all confident about buying major purchases as rising food and energy bills leave them increasingly worried about keeping up with payments, and saving has also seen a considerable drop, possibly due to fears of the safety of savings, as well as straightened resources as household bills increase. Even the reduction of the interest rate and lower petrol prices are unlikely to have a significant affect on confidence in the upcoming months as Consumers brace themselves for what they see as a very difficult economic time over the Christmas period ahead.”

Consumer Confidence Index (NCCI)
October
7th, 2008
Actual Forecast Previous Revised Form
50 49 53 N/A

For September (s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 39, pr. 46 (Aug), 49 (Jul), 58 (Jun), 58 (May)
Expectations Index: 58, pr. 58 (Aug), 55 (Jul), 67 (Jun), 73 (May)
Spending Index: 52, pr. 52 (Aug), 53 (Jul), 63 (Jun), 63 (May)

From the Release: "Following a two month period of stability, the Nationwide Consumer Confidence Index dropped three points to 50 in September. Ongoing economic uncertainty, a further fall in house prices, rising unemployment and the impact of high food and fuel costs may have contributed to the drop in confidence.

The Present Situation Index fell seven points to 39 during the month, reflecting the gloom about the current state of the economy. However, the Expectations Index and the Spending Index remained flat in September, perhaps suggesting that consumers do not think that things will continue to deteriorate at the current pace.

Fionnuala Earley, Nationwide’s chief economist said: “Consumers have been adjusting the way they feel about the current economic and employment situation since July and this continues to be the main driver behind the drop in overall confidence in September. While consumers recognise that there are some good deals available, rising unemployment, falling house prices and the continued turmoil in the financial markets are likely to mean that confidence will take some time to recover.”

Consumer Confidence Index (GfK)
September
29th, 2008
Actual Forecast Previous Revised Form
-32 -39 -36 N/A

For September
Provided by: GfK Group
Official Release: Press Release

From the Release: "Rachael Joy in the Consumer Confidence team at GfK NOP commented, "In the first half of September, we saw a second small improvement in consumer confidence, although this is still at a level not seen since the 1990's recession. The major purchase index in particular showed its first increase in twelve months (although it is still a massive 29 points lower than this time last year); possibly a reflection of the discount offers available on the high street as retailers try to attract consumers to buy."

Consumer Confidence Index (NCCI)
September
2nd, 2008
Actual Forecast Previous Revised Form
52 49 52 51

For August (n.s.a.)
Provided by: Nationwide
Official Release: PDF

Current Conditions: 45, pr. 48 (Jul), pr. 56 (Jun), 60 (May), pr. 65 (Apr)
Expectations Index: 56, pr. 54 (Jul), pr. 64 (Jun), 75 (May), pr. 74 (Apr)
Spending Index: 50, pr. 52 (Jul), pr. 63 (Jun), 60 (May), pr. 65 (Apr)

The Nationwide Consumer Confidence Index was unchanged in August when compared to the upwardly revised July market of 52. The overall confidence is 44% lower than this time in the previous year. The index has been declining without rest since hitting 99 in September 2007.The index was set at 100 in May 2004. 

Consumer confidence did not decline due to easing of petrol prices and reductions in new mortgage rates. Even the olympics helped. However, views on the current economy continued to worsen, reflected by the current condition index dropping to 45 from 48. On the bright side, there is a slight improvement looking foward. Views on current and future employment was possibly dampened by an increase in unemployment according the Nationwide, and plans to spending on major purchases also scaled back.